List Building Monetization: Turning your email list into a passive income money maker isn’t as difficult, or time consuming as you may think.
Every day, thousands of online marketers are transforming their mailing lists into powerful cash funnels, and quite often, they don’t even have their own product line!
While many guides will tell you that it’s important to build your list up before you begin to monetize it, this special report will make it easy for you to start making money with your subscriber base even if you’re just starting out.
Because the truth is, the money really is in the list.
I know, you’ve likely heard that phrase more times than you care to count, but there’s good reason for it. It’s simply true.
Email marketing isn’t just a rock-solid, evergreen method in which to build an online business, but it’s also one of the easiest ways to maximize your income, even if you’re just starting an online business with little experience, history or outreach.
Email marketing offers many other advantages as well, including:
You’ll be able to quickly position yourself as an authority in your market, even before you ever launch your own product line.
Building valuable connections and relationships within your market will help you learn more about your audience and what they are most interested in. This information is incredibly valuable, especially when it comes to knowing how to best monetize your list with affiliate offers, or your own line of products or services.
With an email list, you’ll be able to generate passive income easily by powering up your email campaigns with high-quality content that your audience will love, combined with attention-grabbing offers that convert.
You’ll be able to set your income on complete autopilot by creating a marketing strategy that automatically sends out fresh content and relevant offers to your subscribers every month.
Email marketing can help you build a tribe of your own, dip your toes into the waters of affiliate marketing, test out different platforms, and generate valuable feedback that will help you create a bestselling product of your own.
There are very few opportunities that can match the profit potential and incredible benefits of email marketing!
In this special report, we’ll show you how you can join the ranks of successful list builders quickly and easily, while increasing engagement, building your tribe and positioning yourself as a thought leader in your market.
So, without further delay, let’s get right to it!
High Powered Incentives
While it’s true that you can start monetizing your list even if you have fewer than 100 subscribers, obviously the more targeted your list building efforts are, the easier it will be to convert those people into loyal buyers.
The size of your list isn’t the most important component in successful email marketing. The connection you have with those subscribers is everything.That means that you’ll want to open a channel of communication immediately.
As soon as someone subscribes to your list, you should introduce your brand and give them with a reason to stay subscribed to your emails.
You do this by creating a content marketing strategy that warms up your list and demonstrates to subscribers that you’re willing to provide them with the information they need.
Making money from your list is all about relationship marketing.
You can increase engagement several different ways, and we’ll get to that in a later chapter. For now, let’s focus on the best practices for creating a squeeze page that converts.
If you’ve ever read a guide or course on email marketing before, chances are you already know the importance of a well-constructed landing page.These pages serve as the entry into what will be your sales funnel. They greet your visitors, introduce your brand and offer them an incentive to subscribe to your list.
Incentives are incredibly important because they act as a sort of bribe that entices visitors into giving up their name and email address.
With so many people being bombarded by email-based offers and advertisements each day, it’ll take more than asking them to join to persuade them to become part of your inner circle.
Thankfully, there are a few easy ways to build a high-converting landing page that is guaranteed to get results.
First up, design.
You want your squeeze page to be attractive, but more importantly to resonate with your target market.
This means you’ll want to spend some time coming up with a powerful, attention-grabbing headline that instantly tells your visitor what’s in it for them.To do this, you’ll need to think from your average visitor’s perspective. What kind of incentive offer would likely convince them to subscribe to your list?
Most people in your market have probably already seen the same offers being featured on squeeze pages.
Incentive offers such as reports, eBooks or email-based courses are often used to motivate visitors into joining a list, but if you want to get their attention you’ll have to do something different – something to stand out.
Here are a few ideas that are proven to work:
Offer a checklist of the steps needed to accomplish a goal.
This checklist would be available in downloadable PDF format and would be delivered immediately after someone joins your list.
Tip: You can also direct traffic to your blog and give visitors the option of saving your content to their desktop so they can read it later. This is a great strategy for increasing visibility, improving engagement, and maximizing the value of your incentive offers.
One easy way to do this is with the Post Gopher plugin. This works perfectly with WordPress to convert posts and pages into downloadable PDF’s. There’s no easier way to turn your blog content into super targeted, high-converting lead magnets.
Provide subscribers with exclusive access to a private membership site.
By making access available only to subscribers, and automating the signup process, you’ll be able to quickly build a highly-targeted mailing list in no time at all.
Membership sites are great ways of building your audience and connecting with your tribe because people often place a higher value on content that’s protected.
Give them a step-by-step action plan relating to your market.
You’ll want to make sure that your action plan clearly outlines the steps needed to complete a task or accomplish a goal.
Another thing to keep in mind is that you want to cater to the majority of your market, rather than a smaller segment, so you can maximize subscription rates.
This means you’ll want to consider creating a few different action plans and then allow visitors to choose which one they wish to download after they subscribe to your list.
Offer them private access to training videos.
You could easily create a YouTube channel for your niche and keep all your videos unlisted. Then, create a private page that features your videos and make it accessible only by those who subscribe to your list.
This is a great way of giving something new and exclusive to your market while also encouraging people to subscribe to your new channel that you can further monetize.
The idea is to offer something new and exclusive in exchange for their name and email address. Stand out from the crowd by taking the usual offer and placing it behind a protected directory.
The idea is that the more exclusive your offer is, the more value your visitors will place on it making it drop-dead easy to persuade them to subscribe.
What other ideas are you able to come up with? What would your target audience likely be most interested in? How can you take existing content and turn it into a powerful lead magnet?
If you’re struggling for ideas, look at the ready-made lead magnets available at Easyplrmoney.com.
These are done-for-you squeeze pages but they offer far more than professional templates, responsive landing pages and gorgeous graphics.
The lead magnets available at Easyplrmoney.com. all come with a high-quality content package that includes a report written by professional writers as well as a 7-day autoresponder series that you can instantly plug into your email marketing campaigns in order to open the channel of communication and build a relationship with your subscriber base.
They’ll save you a lot of time and money and make it easy for you to start growing a profitable list.
It makes building high-converting landing pages a breeze while eliminating the usual learning curve. That way you can focus on building your lists and maximizing your income and leave the landing page design to the pros.
In the next chapter, we’ll take a closer look at how you can begin to drive traffic to your lead pages, so you can beef up that mailing list with loyal buyers and take your income to the next level.
Transforming a Simple Page Into A Cash Funnel
While there are many different ways to monetize your email list, one of the most overlooked areas yet one of the most visited is thank you page of your opt-in form.
When people opt in for your offer, they’re interested in your brand and your products, right? So, turn these interested subscribers into customers right away by including an offer on the thank you page after they’ve already subscribed!
To increase conversion rates, make sure you are using a responsive theme.
You should also add snippets of feedback from past customers, if you have it available. Including reviews from satisfied buyers will immediately increase conversion rates as it provides social proof and helps to reassure potential customers who are just learning about your brand for the first time.
Your thank you page is the very first thing your new subscribers see after joining your email list. This is their initial greeting and so it’s likely they’ve never even read an email from you yet!
That makes it a prime opportunity to introduce those leads to your products or services, or at the very least move them deeper into your marketing funnel.
I know this goes against the grain of what some other email marketers teach. You know, those guys who tell you to spend months cultivating a relationship with your subscribers and building trust, loyalty, and all that jazz.
But the truth is, while you won’t convince every subscriber to purchase from you right away, what do you have to lose?
I’d rather strike while the iron’s hot than simply direct them into my mailing list while waiting weeks to even give them the opportunity to purchase a product that will help them.
It’s been said that at no other time will your subscribers be more engaged than they are immediately after subscribing to your newsletter.
After all, you’ve done your job at persuading them to give you their name and email address. They’ve let you into their life, they’ve given up valuable real estate in their inbox so that they can hear more from you.
So, give it a shot. Set up a simple thank you page that gives them the opportunity to purchase your best-selling products. Or, if you have yet to create a product of your own, introduce them to an offer you are signed up to promote.
If you’re nervous about promoting or selling so soon after they’ve signed up to your list, consider creating a trip wire offer.
A trip wire offer is typically a lower-priced offer (somewhere between $5-25) that is designed to move someone deeper into a sales funnel without requiring a huge commitment from them. Trip wire offers are a great way to speed up the subscriber-to-buyer transition.
And if you want to skyrocket conversion rates, consider creating a bonus product that extends the value of the products you’re promoting. Give your leads more bang for their buck and you’ll build a loyal following in no time.
I’ve mentioned earlier that successful email marketing is all about the relationships you build with your subscribers.
Your subscribers need to trust you and the offers you promote. They need to know they can rely on you as a quality and responsible source of information and recommendations.
This means you need to be extremely careful with the products and services you promote throughout your email campaigns.